Gold Rush, part of the TrueGrain Series™, delivers the warmth and depth of real wood in a golden-toned finish. A higher-contrast counterpart to TrueGrain Harvest™, this color blends light brown and golden undertones for a striking, two-tone appearance. Designed to evoke the sunlit hues of autumn leaves, Gold Rush brings a bold, rustic charm to any exterior. Applied on James Hardie™ products, this rustic wood look fiber cement siding adds authentic texture and timeless character—perfect for homes that balance warmth with natural appeal.
Gold Rush brings a distinct, handcrafted aesthetic to modern builds. Its rustic grain and layered tones give fiber cement siding the appearance of time-worn wood—without the maintenance. This finish works beautifully across a range of architectural styles, from alpine lodges and lake homes to contemporary farmhouses and commercial spaces.
Available in multiple James Hardie™ fiber cement profiles—including lap siding, panels, soffit, and trim—Gold Rush supports architectural creativity while maintaining a cohesive natural look. Whether used as a bold primary cladding or a contrasting accent, this rustic wood look fiber cement finish offers warmth, durability, and timeless appeal across single-family, multifamily, and light commercial projects.
We’ve created a TrueGrain Series sample box featuring 10 program colors. Whether you’re a designer, architect, contractor, or developer looking to enhance your design toolkit, or a home owner selecting materials for your project, you can request a full sample box or individual colors, which will be shipped directly to your location.
Two-tone stained wood look coatings for James Hardie fiber cement products
